what did law firms say about our final 2022 Breakfast briefing in November?
Due to the success of our three breakfast briefing seminars in September, Matrix247 decided to host one more seminar before the year comes to a close. This seminar focused on the same topic as the previous three “How to improve conversion ratios of new enquiries to client construction”, with a total of 5 speakers.
Over 30 delegates signed up for the event including Farnworth Rose Solicitors, Blakewater Solicitors, Temperley Taylor, Robert Lizar, Pearson Legal, Clough + Willis, DWF Law, Latimer Lee, Bromley’s Solicitors, AML Solicitors, PDA Law, Scarsdale Solicitors and GLP Law.
What Content Was Covered?
Following great feedback from our September Seminars, we continued the educational content including firm culture, client experience, legal tech and cash flow giving the delegates who attended crucial tools to help their law firm increase conversion rates and consequently add profit to the bottom line.
Keynote speakers at the seminar include Michael Shroot, the CEO of WHN Solicitors, operating across eight Lancashire branches and winners of Red Rose Professional Services firm of the year through their proactive approach to law firm culture.
Other speakers included Insight6, providing benchmarking and statistics on why the initial client experience directly impacts all conversion ratios, leading to Matrix247 exploring the tech available to assist in greater conversion ratios and tracking ROI.
Professional Choice Consultancy illustrated the cost of getting it wrong on the bottom line profits and leading accountants WR partners and PM&M provided valuable tips to manage cash and access R&D Grants.
Victor Lisowski, Head of Strategic accounts for 13 years at Matrix247 explored how law firms are using the latest legal tech to improve their conversion ratios from 20% to 60%. Law firms are benefiting from tech which provides automated reports on:
- Tells you how much profit is made from your law firms marketing spend
- Per marketing channel,
- Per month,
- Per department
This enables the managers/head of departments to take the right steps and make the right decisions for the culture of your law firm and increase financial growth.